Using innovative Thinking to Generate Business Ideas
Introduction
We all have some level of inherent innovative thinking skills. As with other activities, you can teach yourself how to think in an innovative manner. Sometimes innovative thinking requires us to look at things from new perspectives. Learn to unleash your inventive genius by thinking backwards. Innovative thinking is a willingness to think beyond what is and envision what could be. All it requires is knowledge, Ingenuity and Focus.
Elements of Innovative Thinking
-Unexpected Occurrences
-Incongruities
-Process Needs
-Industry and Market Changes
-Demographic Changes
-Changes in Perception
-New Knowledge
Sources of Innovative Thinking
-State of Mind: Creativity is a state of mind. Telling yourself or others “I’m not very creative,” or “I can never come up with new or clever ideas,” destroys that state of mind. Innovative thinking requires positive thinking.
-Environment: All of our senses — what we see, hear, feel, taste, and touch — influence our state of mind. A positive atmosphere contributes to a positive and innovative state of mind.
Some people thrive in loud, people-filled areas with much activity. Others need quiet and calm to think clearly and innovatively. Find that place, noisy or quiet, that makes you feel comfortable.
-Engange Yourself: Daydreaming, relaxation, and free association allow the mind to come up with new or unusual ideas or idea fragments.
-Determination: Creativity takes practice. Your creativity is there within you, but you must make a habit of using your imagination.
Although many of your best ideas will come when you “aren’t really concentrating,” you can make them happen more often by regularly practicing effective thinking techniques.
-Record Your Ideas: Ideas and thoughts are fleeting and unless you catch them immediately, they will be lost. There’s no way to predict when a great idea is likely to pop into your mind so you must be prepared at all times to record them. Once you have established the habit of idea recording you will be surprised at how many good ideas you actually think of each day
How to Generate Business Ideas through Innovative Thinking:
· Start a Business that revolves around your innate ability:
Innate abilities help you do things with ease. Often times I hear people say, “what do you have flair for?” Innate abilities help you do things better, quickly and ‘naturally’ than others. It helps you do things effortlessly!
One great thing about your innate ability is that it pushes you, not the other way round. Looking for business ideas? It’s in you!
· Turn Your Experience or knowledge into a Profitable Venture:
Instead of asking, “Which business can i start that will bring quick profit?”, turn your hands-on experience or knowledge into a profitable venture!
An entrepreneur is one who is able to make commerce of his ideas, experience, knowledge and ability and make good profit.
What do you know? Which skill have you acquired recently? What education have you gained? What experience have you acquired? Do you know that there are people out there waiting to be served what you have?
· Take Advantage of Technology, Situations & Opportunities
Have you heard about the story of two guys who travelled to a certain country where those who lived there wore no shoes? One of them saw an opportunity in this situation, got back to his home country, ordered a large consignment of different sizes of shoes, and exported them to the country where the people there wore no shoes. He sold more shoes than he bargained for! This is a typical example of taking advantage of situations.
There are several situations around that you need to shine your eyes at!
The 21st century business terrain has seen business operations move from manual– to technology-based. If you are tech-savvy, you could consider starting a business that revolves around helping businesses transform their operations and marketing. Taking up some information technology short courses or training may be of help also.
Conclusion
Today’s managers are full of ideas, theories and information. They have extraordinary knowledge and expertise. They are highly skilled at traditional business thinking. Yet many feel uncertain and unmoored. They find planning for next quarter a tough challenge, never mind committing to decisions that will play out over one to five years. They continually ask themselves what is the new process, the innovative product, the game-changing service, the compelling vision. One senior executive recently told me, “We’ve lost our crystal ball.” The questions you need to ask yourself are one or all of the followings:
- What’s Something I Could Do That’s Really Extreme?
- What Could We Add To Something We Already Do To Make It More Extraordinary?
- What Could We Strip Away From What We Already Do?
- What Ideas Could We Take From Other Industries and Apply To Ours?
- What Could We Steal From Competitors and Make A Slight Change To?
- What Will They Be Doing In Our Industry In 20 Years?
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